To help Peterborough’s residents celebrate spooky season, there are plenty of ghoulish goodies and freaky fashions in Peterborough One’s stores.
What’s more, with creepy crafting, a spine-tingling show and free petrifying page-turners, half term week proved to be one hell of a horror show at the retail park!
On Friday 25th and Saturday 26th October, PE1 hosted two Halloween craft workshops. The events were tailormade for children over 3 years of age, with trained supervisors on hand to offer creative guidance and support for the duration. The workshops were:
Friday: Monster Mitts
Little devils could create their own haunting hand puppet using a variety of felts, accessories and techniques.
Saturday: Cackling Candles
Children could decorate their own terrifying tealight holder, choosing from a range of designs, including; sugar skulls, witches’ hats and pumpkins.
The Funny Phantom Show
Alongside the creepy crafting activities, visitors to the retail park could enjoy horrifying howlers and hoodwinking from the Funny Phantoms and their Trick or Treat Show! This devilish duo with their wonderful wagon of weirdness entertained shoppers with their mesmerising magic tricks, fang-tastic tomfoolery and giggle-worthy gags.
Look for a Book
Halloween half term also marked the beginning of PE1’s ‘Look for a Book’ initiative – where children and their families can hunt in the hedges, spy in the stores and peer along the pathways to find hidden books around the retail park.
Visitors to the park simply:
- Find a book at Peterborough One: there are several hidden in waterproof bags, along with notes explaining the initiative. Take the book home to read and enjoy.
- Once the book has been read, put it back in its bag (along with the note) and re-hide it somewhere in PE1 for other families to find. Or, if you like the book, keep it!
- If you choose to keep the book, simply hide a different one at Peterborough One; either a book you’ve read and enjoyed and no longer want, or a book you’ve recently bought and would like to gift.
- Once you’ve found a book, share a photo of you and your book/s to Peterborough One’s Facebook page.
The aim of Look for a Book is to encourage children and families to spend time together, and to stimulate children’s interest in reading. The initiative will continue at the retail park with other themes throughout the seasons.
A Spooktacular Success!
PE1’s spooky shenanigans proved to be a huge success, seeing over 300 children taking part in the craft workshops, all the Look for a Book page-turners being found and an increase in footfall to the park. Plus, PE1’s social media coverage of the event saw an organic reach of over 40,000 people and a social media engagement rate of 5%.
Paul Dunn, Asset Manager at Peterborough One Retail Park, says: “We were delighted to host another successful event at Peterborough One this half term. With creative crafting, a spellbinding show and the introduction of the ‘Look for a Book’ initiative, it was a great opportunity for the whole family to enjoy some educational Halloween high jinks! The arrival of several new and exciting tenants is also imminent, including Inflata Nation, giving even more reason to visit the park throughout the months ahead. Keep an eye on our social media platforms for up-to-date news.”
For further information about PE1’s events, click here.