Yankee Candle is the UK’s favourite home fragrance brand, with people waxing lyrical about the quality product and range of scents.
Van Hage at PE1 has a dedicated section in-store, great for gifting and for adding an extra glow to your home over the festive season.
Yankee Candle’s History
In 1969, just before Christmas, a 16-year-old boy called Mike Kittredge was looking for gift inspiration for his mother. He decided to make a candle for her, concluding it would be a unique and personal present.
Using materials he found around the home; household wax, a red crayon, string and a milk carton, he created his first candle. Upon a visit to the family home, a neighbour saw the candle and offered to buy it. This left Mike with enough money to buy more materials to create more in the family kitchen.
After much success, Mike was able to open a small retail shop with the help of his father. And in 1974, the first scented apothecary style jar hit the market.
From these humble beginnings, Yankee Candle has grown to become a worldwide brand, expanding from America into Europe and beyond. In 2002, Yankee Candle opened its first UK retail store in Worthing. The company now employs more than 6,000 skilled, dedicated workers around the world.
You can find its stores, stockists and authorised retailers in more than 575 locations and its popular candles, fragrances and accessories are available at over 35,000 locations – including Van Hage at PE1.
Scent of the Year: Discovery
Recently, Yankee Candle announced its highly anticipated, third annual Scent of the Year, ‘Discovery’. The Scent of the Year is inspired by our intrinsic desire to find an authentic connection. Discovery brings together a combination of fragrances from around the globe, igniting our renewed feelings of discovery, energy, connection, and desire to fully embrace new experiences and cultures.
“Working closely with fragrance and trend experts, we found that people around the globe are craving travel and exploration now, more than ever before.” Anna Whitton, Vice President of Marketing for Yankee Candle Company.
“Knowing that travel may still be out of reach for many this year, the 2021 Scent of the Year, Discovery, was designed to help people fulfil the universal desire to discover new cultures, make new memories, and embrace new connections from the comforts of their own homes.”
Discovery brings home scents from around the globe, transporting people to new cultures, whether it be through food, fashion, or décor. Making its debut in Yankee Candle’s new Signature Collection Large Tumbler, the candle is wrapped in a boldly coloured, Moroccan-inspired pattern that provides a luminary effect when lit.
The Yankee Candle 2021 Scent of the Year, Discovery, blends a complex and delicious number of fruits and spices including:
Red Ginger: Adding freshness, zest, and a punch of colour, the exotic spice evokes inspiration for our next culinary dish.
Starfruit: Bringing us further into the depths of the Caribbean islands and tropical jungles, this sweet fruit is the heart and body of Discovery, awakening all our senses and inspirations for the future.
Mango: A juicy, rich blend of sweet and fruity notes reignite our hopes and passions, reminding us that adventure is just around the corner.
Passion Fruit: Hints of tart and sweet combine to create an exotic, fruity scent, inspiring us to plan our next vacation.
Vanilla Spice: Uplifting us for the upcoming spring season, this warm, sweet spice brings comfort and serenity to our home.
Browse and Buy
To learn more about the 2021 Scent of the Year and Yankee Candle fragrances, visit yankeecandle.com, and head to Van Hage in PE1 to browse and buy the extensive collection of Yankee Candles and accessories.